Small Business Saturday November 28, 2020

Why support small businesses on Small Business Saturday?

A couple of years ago, I read a blog that was talking about how everyone needs to have support on Small Business Saturday. This included big businesses because our neighbors, friends, and family members work there so it is good to support their pay check. At first, I agreed with this blog because I understood their message bee-hind it.

Then 2020 hit…

Here is why I bee-lieve you should be supporting small businesses on Small Business Saturday. When COVID-19 hit this year, we saw a large increase of people shopping at big businesses. They have food, electronics, toys, and other daily essentials that people need. While small businesses had to shut down. They had to let people go. Other businesses literally could not survive the shut down to keep going. Many tried to get on-line sales, curb-side pickup, and even went as far as to deliver to homes to try and keep going. Small businesses suffered while big businesses kept booming by the influx of buyers.

I also realized something else this year; where do people shop on black Friday and cyber Monday? That is right big stores. So many people rush out to get the better deals, the big buy, or the cheapest items to make the budget stretch. I get it. We are all on a budget so I totally understand these sales and do not down them.

What I am trying to get across is; big businesses are not suffering they get support 365 days a year!  Small businesses have one special day that belongs to Small Businesses. Small Business Saturday is about supporting the mom and pop shops that are trying to do something they are passionate about while also making a living. When you show your support by shopping with a Small Business you are helping them. For some it is putting their kids through school, paying for dance lessons, paying rent for their home, or allowing them to support other businesses.  For some businesses this is their big push to get through the slow months of January and February.

Now let me be clear; I completely understand that COVID-19 has changed the game this year. Maybe you are not able to get out. Maybe you don’t want to be around people. We totally understand. BUT, you can shop on-line or call them and ask them if they can do curb-side. Or shop on another day when it is less crowded. Customers don’t like seeing their favorite businesses go; so, let’s all work together to keep Small Businesses open!

From our hive to yours,

Bee Queen

Why Shop Small Business Saturday at The Honey Cottage?

Thanksgiving

Why should I shop at a Small Business? Why should I spend more money when I can get it cheaper elsewhere? What difference does it make if I shop at a mom and pop shop? 

These are some of the common questions we hear here at The Honey Cottage. At first, I used to get sad that people did not understand what Shop Small Saturday really means. Yes, you can go shopping at big stores too, but this is the one day that really shows your appreciation for the mom and pop shops that are trying to make a go at having their own business. When we shop small, we are shopping with other small businesses because we know who they are!! We also support other small businesses and beekeepers.  

What I really want you to think about this holiday season; as a small business we get to know our customers. We try to remember what honeys you like, how your kids are doing, how your job is going, and we get excited when your family and friends visit with you!! We are excited when you get to share your favorite things with them. We have had many customers and say you need to give them samples of this, this, and this. At The Honey Cottage we get the pleasure of watching our customers blossom. We get to see the good and the bad days. We get to show you the new things we have and the things we think will wow the people in your life. We get to watch the excitement of new customers opening up honey sticks for the first time or the families who are bringing in their 1-year old to try honey for the first time. The weddings, the births, and the friendships that happen over honey mean something to us! We go home thankful that we were able to get new customers, that the quality of honey speaks for itself. 

I cannot stress this enough; cheaper does not mean better or good quality. When you come to The Honey Cottage you will notice that I am all about samples. You don’t know what you like until you try it!!! As consumers ourselves; we know the frustration of buying something and not enjoying it. Then it either sits as a constant reminder of what a bad decision it was and then gets thrown away. That is why we try very hard to have a sample of all the jarred honeys so that you can taste it yourself. We bee-live in try before you buy. What we have learned is that if you have a honey that you LOVE you will not only come back in for more, but you will use it. We don’t like hearing that honey has gone to waste because they bought it from someone and did not like it. What I love most is watching people light up when they find a honey they like. It makes a big difference when we can say we have helped people find something they actually enjoy. 

Mom and Pop shops are the ones that take the time to talk with you. They take the time to know you, your friends, and family. We are the ones that get to hi five your kids when they have brought up their GPA, when they finally got the hang of potty training, or they took their first steps. We get excited with you when you find out you are pregnant, you finally got that promotion you have been waiting for, or the house you have been saving up for the last three years. We notice when you don’t come back in and you have been a monthly customer. We may not always have your name down to say “Norm”, but we know you by face and we get excited to see you.  

At The Honey Cottage we are a family business and you the customer are apart of our family!!  We hope you will buzz by November 30 and shop with us for Small Business Saturday!!! 

From our hive to yours,

Bee Queen